RSS/ATOM feeds are handy.

We've had feeds for our news items and blog since we re-launched the site back in mid 2008. I've just added some more feeds so now we have;

• New products as they're added to the site
• Comments as they are posted
• Blog posts
• News items

There's also individual feeds for each product and blog post so you can follow just those if you're interested. These are linked from the individual pages.

Enjoy.